August 27, 2020 by Chain Drug Review
L’Oréal Paris
Supplier News
NEW YORK — L’Oréal Paris is launching a hair color platform called Haircolor Concierge in response to a 40% increase in hair color inquiries to their Consumer Care Center over the past few months. The company attributed the unprecedented number of inquiries to the quarantine, which resulted from the COVID-19 pandemic. “We are thrilled to
January 16, 2020 by Chain Drug Review
Age Perfect Cosmetics, and Viola Davis, Helen Mirren, L’Oréal Paris
Supplier News
NEW YORK — L’Oréal Paris is a brand that has been championing inclusivity and the worth of all women for decades; these notions are engrained in its DNA. The brand has grown through the years with longtime spokeswomen like Eva Longoria and Andie MacDowell, and has made headlines in recent years with the appointments of names
December 5, 2019 by Chain Drug Review
14th annual L'Oréal Paris Women of Worth gala, 2019 Honoree Brittany Schiavone of Brittany's Baskets of Hope, Ali Goldstein, L’Oréal Paris
Supplier News
NEW YORK — L’Oréal Paris celebrated 10 extraordinary women who are championing a breadth of social causes at the 14th annual L’Oréal Paris Women of Worth gala this week. Inspired by the L’Oréal Paris tagline, “Because You’re Worth It,” L’Oréal Paris Women of Worth honors the intrinsic beauty and worth of women who are positively impacting their communities
September 10, 2019 by Chain Drug Review
Delphine Viguier-Hovasse, L’Oréal Paris, Viola Davis
Supplier News
NEW YORK — L’Oréal Paris announced Tuesday that actress, activist and humanitarian, Viola Davis as the brand’s newest spokeswoman. In her new role, the 54-year-old joins an esteemed roster of diverse spokespeople including Celine Dion, Helen Mirren, Eva Longoria, Elle Fanning, Aja Naomi King, Nikolaj Coster-Waldau and Camila Cabello, among others, in representing the brand. The
February 4, 2019 by Chain Drug Review
Jonathan Colombini, L’Oréal Paris, Orrea Light, Silver as the 2019 Hair Color of the Year Monday, Vogue
Supplier News
NEW YORK —Silver hair is here to stay. L’Oréal Paris, the company that invented hair color, and Vogue, the authority on all trends, announced Silver as the 2019 Hair Color of the Year Monday. The hue was selected by the brand’s color designers after extensive analysis of hair color trends, search data and inspiration drawn
January 4, 2019 by Chain Drug Review
Anne Marie Nelson-Bogle, Elvive Rapid Revivers, L’Oréal Paris
Supplier News
NEW YORK — Is it really true that good things only come to those who wait? According to new research from L’Oréal Paris Elvive Hair Care, 91% of women have been told this throughout their lives. However, women today are dispelling this old adage through both their actions and their demands across all areas of their
January 3, 2019 by Chain Drug Review
Amber Heard, Anne Marie Nelson-Bogle, Courteney Cox, Julianne Moore, L’Oréal Paris
Supplier News
NEW YORK — L’Oréal Paris Superior Preference Hair Color launched in 1973, introducing the brand’s now iconic tagline “Because I’m Worth It” for the first time. Written by a female copywriter, those four words struck an immediate chord as a celebration of self-worth and confidence and became an unofficial call-to-action for women. Now, the brand is amplifying that
November 16, 2018 by Chain Drug Review
L’Oréal Paris, Lightweight Lip Ink, Magic Root Precision Pen, Rouge Signature Matte High Pigment, Unbelieva-Brow Longwear Waterproof Brow Gel
Supplier News
NEW YORK — From glossy locks to statement-making makeup, L’Oréal Paris shares all the tips needed so women can recreate the same beauty looks at-home for the upcoming holiday season and beyond. Healthy Hair Healthy, shiny hair swept the red carpet at the music awards show in Las Vegas last night. To repair damaged hair and
October 15, 2018 by Chain Drug Review
L’Oréal Paris, Magic Root Precision Pen, The Roots Family
Supplier News
NEW YORK — In celebration of the launch of L’Oréal Paris’ Magic Root Precision Pen and award-winning line of root solutions, the brand introduces a new campaign that brings to life its values of beauty and diversity, and embodies the iconic phrase, “Because I’m Worth It.” Launching this week on the brand’s U.S. YouTube channel, the celebrity-studded webisode series spotlights
September 17, 2018 by Chain Drug Review
L'Oréal Paris Colour Riche Lip Liner, L’Oréal Paris, Sir John L'Oréal Paris celebrity makeup artist
Supplier News
NEW YORK — L’Oréal Paris is calling the trends, and tonight’s red carpet will be tinted burgundy. The world’s No. 1 beauty brand and red carpet authority predicts the color of the evening in beauty and fashion. With fall just around the corner, L’Oréal Paris forecasts that stars will be sharing their spotlight with the appropriately
June 26, 2018 by Chain Drug Review
L’Oréal Paris, Lash Paradise Mascara Primer/Base, Sublime Bronze Hydrating Self-Tanning Milk Medium
Supplier News
NEW YORK — Summer often means jam-packed weekends with endless events, leaving less time for self-care. L’Oréal Paris offers some advice and shares ways around these warm weather realities that leave hair shiny, skin bronzed, and lips tinted to color perfection. The last thing you want to think about when enjoying a sun-soaked summer is carving out time to visit
May 11, 2018 by Chain Drug Review
Amber Heard, beauty, cosmetics, L’Oréal Paris
Business, Supplier News
PARIS –L’Oréal Paris announces Amber Heard as its new global spokesperson. The company describes her as fearless, witty and smart, defying definition, rejecting convention as well as a committed woman who is making her voice heard. “I have always loved the fun of beauty and the power of transformation,” said Amber Heard. “To become a
May 3, 2018 by Chain Drug Review
celebrity makeup artist, L’Oréal Paris, Sir John
Supplier News
NEW YORK — Year after year, music festivals prove to be the perfect outlet to discover and try on the trendiest beauty looks. The 2018 festival season revealed hair and makeup to fawn over for future festival inspiration and statement-making spring and summer looks. As seen on attendees and performers, bright eyes, colorful hair, and
July 31, 2017 by Chain Drug Review
Jackie Madsen, L’Oréal Paris, L’Oréal USA, Lorraine Coyle, Tim Coolican
Business, Leading Headlines, Supplier News
NEW YORK — After 17 years with L’Oréal USA, Lorraine Coyle has retired from her position as head of sales at L’Oréal Paris. With Coyle’s retirement on Monday, Jackie Madsen, vice president and national sales manager of cosmetics for L’Oréal Paris, has been promoted to head of sales at L’Oréal Paris. Coyle, who has been