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Mars Chocolate

Mars Chocolate, Wrigley to become one business unit

Mars Chocolate, Wrigley to become one business unit

MCLEAN, Va. — Mars Inc. plans to meld its Mars Chocolate and Wrigley segments to form one global candy business unit called Mars Wrigley Confectionery. Mars said Thursday that the move comes as its has gained full ownership of Wrigley, which it acquired in 2008. Berkshire Hathaway had held a minority stake in Wrigley that

Wrigley, Mars Chocolate identify store ‘transaction zones’

Wrigley, Mars Chocolate identify store ‘transaction zones’

CHICAGO — Leading candy brands Wrigley and Mars Chocolate have provided some merchandising insights that give retailers guidance on in-store placement that better reflects the habits of today’s on-the-go shoppers. The Mars Inc. brands said Friday that they are taking a fresh look at all the places shoppers check out, whether it be the front