ECRM_1170x120_8-1-17

New England Consulting Group

Experimentation is key to keeping drug chains relevant

Experimentation is key to keeping drug chains relevant

It’s hard to believe that at one time, chain drug was so entrenched in business as usual that mail-order pharmacies were considered an existential threat to the channel. Despite increasing competition, the best chains have evolved, and have shown a willingness to push the boundaries of both their physical and virtual footprints to remain relevant