NielsenIQ research shows shoppers prioritizing speed with online deliveries
CHICAGO – While U.S. shoppers are increasingly pledging their allegiance to sustainable products and eco-friendly lifestyles, their need for speed with online order deliveries defies those attitudes, according to insights from NielsenIQ’s recent Omnibus Survey, conducted Feb. 26, 2021-March 28, 2021. The study’s most significant findings hammer home consumers’ surging penchant for speedy delivery: 61%
