CINCINNATI — Studies show young people with a formal mentor relationship are 95% more likely to stay on track to graduate high school, yet only 1 in 3 American students have a mentor today. Recognizing this, Old Spice and Walmart launched “School of Swagger,” a program committed to ensuring no student drops out of high
CINCINNATI — Old Spice debuts the latest “Men Have Skin Too” commercial featuring a surprise cameo by actress Nia Long in her first-ever TV ad. Starring as a relationship therapist, Nia Long helps the Old Spice “Men Have Skin Too” couple navigate the hilarious minefield that comes with sharing the moisturization of new Fiji with Coconut
CINCINNATI — Old Spice announced on Tuesday its latest initiative furthering a 10-year commitment to help increase high school graduation rates by 10 percent by 2030. Through confidence and empowerment programs, Old Spice is reaching guys in underserved communities to help nurture and build confidence in their potential. As the next class of future NFL
CINCINNATI — Old Spice has unveiled the new “Smell Ready for Anything” campaign featuring a series of ads highlighting transformative moments to encourage guys to smell new possibilities, realize true potential within, and manifest their own greatness in 2021. With more than 80 years empowering guys to feel confident in their own skin, the brand’s
CINCINNATI — Old Spice has introduced its all-new Fresher Collection, offering real body wash benefits forged from real ingredients – like Deep Scrub with Deep Sea Minerals, Exfoliate with Charcoal, Moisturize with Shea Butter, Cooling with Mint and Relax with Lavender – that help guys elevate their grooming regimen. The all-new Fresher Collection also infuses new fresh scents and anti-perspirant/deodorant technology that goes on
CINCINNATI — Procter & Gamble Co. says it’s bringing a new personal cleansing experience to its Olay, Ivory and Old Spice brands with the launch of Duo. P&G said Tuesday that Duo — a dual-sided, body cleansing buffer pad — marks the first time that a brand combines the cleaning power of bar soap, care
CINCINNATI — Star National Football League linebacker Von Miller of the Denver Broncos has signed up to be the face of Old Spice for its 2016 NFL campaign. The Procter & Gamble men’s personal care brand said Tuesday that, as the new “Old Spice Guy,” Miller will spotlight the Hardest Working Collection, which Old Spice
CINCINNATI — Old Spice has rolled out The Hardest Working Collection, a new men’s personal care line including anti-perspirant/deodorants and body wash. The Procter & Gamble Co. men’s grooming brand said Wednesday that the Hardest Working Collection focuses on performance and offers “the most powerful Old Spice anti-perspirants and body washes in the world.” The new
