NPD says consumers opt for convenience this back-to-school season
PORT WASHINGTON, N.Y. – According to data from The NPD Group, more U.S. consumers are purchasing pre-packaged school supply kits this year than in previous years, when the kits are made available to them. These kits are traditionally offered via a school’s PTO/PTA organization, notifying parents or guardians of the option to purchase all their children’s school