CINCINNATI — Procter & Gamble Co. has signed a definitive agreement to merge 43 of its beauty care brands with Coty Inc. The companies said Thursday that the $12.5 billion transaction includes P&G’s global salon professional hair care and color, retail hair color, cosmetics, fine fragrances, and select hairstyling businesses. With the deal, Coty
Coty Inc. is slated to acquire three beauty care businesses from Procter & Gamble Co., according to published reports. The New York Post reported late Monday that Coty has won an auction to buy P&G’s CoverGirl and Max Factor cosmetics brands, hair care business and fragrance business. P&G’s hair care brands include Wella and Clairol.
CINCINNATI — Procter & Gamble Co. has signed up singer and actress Selena Gomez as an ambassador for its Pantene hair care brand. P&G said Monday that Gomez will be featured in Pantene’s “Strong Is Beautiful” promotional campaign slated to launch in August. She will appear in all elements of the brand’s marketing campaign, including
BOSTON — Gillette aims to deliver more value to men — and earn their loyalty — with the launch of the free Gillette Shave Club for men, which provides a range of grooming information, a chance to win new prizes and perks, and an enhanced subscription shopping experience. The Procter & Gamble men’s shaving brand
BONITA SPRINGS, Fla. — Procter & Gamble Co. executive Patrick Lockwood-Taylor has been re-elected as chairman of the Consumer Healthcare Products Association (CHPA) board of directors. Lockwood-Taylor, who is vice president of personal health care for North America and digestive wellness design at Procter & Gamble, was named chairman at CHPA’s 2015 Annual Executive Conference,
CINCINNATI — A worldwide poll by cough/cold brand Vicks found that colds and flu take a hefty toll on consumers. The Procter & Gamble brand said Tuesday that the online Vicks Global Cold and Flu Survey, conducted by Survey Monkey and including 15,000 respondents in 15 countries, revealed that on a global basis consumers reported