Pure Protein

Pure Protein kicks off partnership with Christopher Joyce

Pure Protein kicks off partnership with Christopher Joyce

RONKONKOMA, N.Y. — Pure Protein has officially partnered with social media fitness enthusiast Christopher Joyce for a new marketing campaign. Most-known for his viral dumbbell/barbell handstand videos, Chris collaborated with Pure Protein – one of the country’s fastest growing sports & active nutrition brands – for their latest TV commercial, which is now airing nationwide. The

Nature’s Bounty rolls out Pure Protein Super Food powder

Nature’s Bounty rolls out Pure Protein Super Food powder

RONKONKOMA, N.Y. — Pure Protein has expanded its roster of protein-fortified bars, snacks, powders and drinks with Pure Protein Super Food protein powder. The Nature’s Bounty Co. brand said Tuesday that Pure Protein Super Food provides a complete vegan protein blend in three flavors: dark cocoa, vanilla bean and mixed berry super fruits. Each offers

Pure Protein campaign aims to keep health goals on track

Pure Protein campaign aims to keep health goals on track

RONKONKOMA, N.Y. — NBTY Inc.’s Pure Protein nutrition brand has kicked off a marketing campaign that highlights “derailers,” the often unavoidable things that can knock health-conscious, fitness-focused individuals off track. The company said Wednesday that television spots are set to air in July. The campaign, which made its debut online in May, is headlined by

Pure Protein introduces crispy snack bites

Pure Protein introduces crispy snack bites

RONKONKOMA, N.Y. — Pure Protein has expanded its nutritional snack lineup with the launch of Pure Protein Crunch. The NBTY protein snack, beverage and powder brand said the bite-sized, crunchy crisp snacks are formulated to give physically active, on-the-go consumers a convenient, nutritious snacking option. The product comes in two flavors, double chocolate and peanut