Wendy future of retail top

Rob Swaigen

Jelly Belly presents BeanBoozled Fiery Five Challenge with spicy hot new flavors

Jelly Belly presents BeanBoozled Fiery Five Challenge with spicy hot new flavors

FAIRFIELD, Calif. — Things are heating up at the Jelly Belly Candy Co. Available on JellyBelly.com and at retailers nationwide, BeanBoozled Fiery Five lets brave fans explore the world of spicy hot with five true-to-life flavors: sriracha, jalapeño, cayenne, habanero and Carolina Reaper. Each bean is appropriately hot for its placement in this progressively spicy

Jelly Belly serves up Mixed Emotions Collection

Jelly Belly serves up Mixed Emotions Collection

FAIRFIELD, CALIF. — With its latest product line, the Jelly Belly Candy Co. is bringing more emotion to the jelly bean. The new Jelly Belly Mixed Emotions Collection pairs favorite flavors of the brand’s jelly beans with an emotion. Each bean is stamped with a matching face to illustratre those feelings. Five flavors are slated

Jelly Belly rolls out first organic offerings

Jelly Belly rolls out first organic offerings

FAIRFIELD, Calif. — Jelly Belly Candy Co. is entering the organic snack category. The company said Wednesday that it’s introducing Organic Jelly Beans and Organic Fruit Flavored Snacks. The jelly beans are due to hit store shelves this winter, and the fruit-flavored snacks are available now. Both USDA-certified organic, the Organic Jelly Beans and Organic

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