SKY_1170x120_11-16-20

Sales Assist

Boots UK teams with IBM, Apple on store app

Boots UK teams with IBM, Apple on store app

The Boots UK drug chain, part of Walgreens Boots Alliance, worked with IBM and Apple to develop a mobile app to enhance the in-store shopping experience. Called Sales Assist, the IBM MobileFirst for iOS app leverages Apple’s iPad to help make it easier for customers to get the products they need, IBM and Boots said.