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Wendy Liebmann is chief executive officer and chief shopper at WSL Strategic Retail

The best new stores are innovative and inspirational

The best new stores are innovative and inspirational

The physical store was changing long before 2020, but the pandemic injected a dose of urgency into often-sluggish or piecemeal efforts. The pandemic not only redefined how people shop, it has forced companies to reengineer what stores need to look like now and will in the future. In recent months, as the world opened up,

A brick-and-mortar player too — with many differences

A brick-and-mortar player too — with many differences

Today, Amazon’s success goes far beyond how it has transformed the way we think about and embrace digital shopping. It’s too obvious to talk about how Amazon’s approach to search, click and buy has transformed our definition of convenience and service. Twenty years after it launched as a place to buy secondhand school texts, it

Shoppers have seen the future and are acting on it

Shoppers have seen the future and are acting on it

Never underestimate the strength of the American consumer. That was clear from the very early days of the COVID-19 pandemic. As our world imploded in a matter of weeks, and uncertainty around both health and economic issues roiled the country, consumers got on with it. It was evident in the first of our COVID-19 series

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