WASHINGTON – The Sweets & Snacks Expo will be celebrating 25 years of innovation and trendsetting in the confectionery and snack industries when it kicks off at Chicago’s McCormick Place May 23-26.

“For 25 years the Sweets & Snacks Expo has been the most significant driver of candy and snack flavor and product trends in North America, and 2022 is no different. Attendees at this year’s show will be able to taste the products that will shape store shelves for weeks, months and years to come,” John Downs, president & CEO of the National Confectioners Association, said. “There’s something for everyone trending this year, whether you are looking for a new twist on a classic favorite or something brand new altogether.”

Here are some of the trends that will be on display:

• S’more Variety: You won’t need a campfire to enjoy the quintessential taste of summer. S’mores-flavored treats – and everything you need to make them – are taking over this summer and throughout the year.
• Flavor Intensity: Salty, sweet or turn up the heat? There’s something for everyone looking for a more intense flavor in their favorite treat. Look out for flavor extremes: amp up that sour flavor, introduce some heat into your sweet or pick the spiciest chip.
• Newstalgia: This year, it’s all about “newstalgia” – fresh and innovative twists on the classics you know and love. It’s treating like you’ve never experienced before.
• All About Options: Everyone treats and snacks a little differently, which is why confectionery and snack companies are offering a range of package sizes and product types to meet every occasion.

“These trends are especially exciting as National Candy Month approaches in June. A candy moment on the rise, National Candy Month bridges the confectionery sales gap between the major holidays in the spring and fall for retailers across the country and gives consumers a chance to celebrate with their favorite treats and snacks as they kick off the summer,” adds Downs.

For more information or to register, visit SweetsAndSnacks.com.