WHITE PLAINS, N.Y. — Vagisil has launched Scentsitive Scents, its newest line of intimate washes and cleansing wipes specially formulated with skin-friendly scents to provide all day freshness for sensitive skin. This line introduces White Jasmine and Peach Blossom scents without adding harsh cleansers, dyes, or MIT preservative, because Vagisil believes that women should not have to choose between scent and their sensitive skin.

“A recent consumer survey conducted by Vagisil, indicated that 69% of women think vaginal products with fragrances irritate vaginal skin. The key difference of the new Scentsitive Scents line is that it has been specially formulated to provide a long lasting, skin-friendly scent with vitamin E and chamomile, which is great for the sensitive skin of the vaginal area,” said OB-GYN and Vagisil Partner, Dr. Althea O’Shaughnessy.

Scentsitive Scents washes and wipes are dermatologist and gynecologist tested and designed for the delicate skin and pH of the vaginal area. Scentsitive Scents White Jasmine wash and cleansing wipes are formulated with the alluring, floral scent of White Jasmine, enriched with vitamin E and the Peach Blossom wash offers a fruity, fresh scent enriched with chamomile.

“Vagisil has never compromised its ingredients when it comes to women’s intimate health,” said Keech Combe Shetty, chief executive  officer of Vagisil. Dr. Padmaja Prem, senior vice president of research and innovation for Vagisil added, “Scentsitive Scents is a testament to our commitment to provide women the scents that they want in intimate products that are hypoallergenic and clinically tested to be gentle and safe.” Now women with sensitive intimate skin can have their scent and feel good too.

The Vagisil Scentsitive Scents line of products is available nationwide at mass, food and drug retailers,