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Video Forum: George Rafferty, AmerisourceBergen

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 New model emphasizes corporate partnerships.

In this week’s Video Forum, George Rafferty, president of corporate partnerships at AmerisourceBergen, discusses the drug wholesaler’s innovative go-to-market strategy. The new model aims to provide customers with top-notch day-to-day support, while at the same time fostering more strategic, long-term relationships.


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