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Beautyque NYC announces W New York Times Square activation pop-up at style lab

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NEW YORK — By special invitation from the luxury Hotel W New York Times Square, Hotel W’s largest venue, Beautyque NYC, the first 3D interactive beauty platform, was selected to bring discovery of represented curated Indie brands to you in person at Hotel W New York Times Square.

The Pop-Up partnership with Style Lab and the W New York Times Square showcases unique Indie Beauty brands including L’odaites, CMYK, Code8 Beauty, Amazing Cosmetics, Wow Cream, Dome Beauty, Chro.Mat By Liftlab, Immunocologie, Cleo + Coco, Saints & Sinners, Masami, and Elevate CBD and others.

The W Style Lab is a highly-unique activation space in the heart of the lobby within W New York – Time Square. Its custom curated design was made with the concept of bringing New York City Street art to life through intricate ‘street art’ murals painted across the individual garage-like doors of the space. When the doors open, brightly-lit carved out spacing and shelving can be found – the perfect complement to any display.

“Beautyque NYC is proud to be the exclusive partner of this one-of-a-kind event showcasing in the heart of Times Square in one of the best eclectic international luxury hotels,” says Beautyque NYC founder and owner Sonia Khemiri.

This pop-up launched on December 10th and is open through December 31st from 2pm—9pm EDT.

Address: 1567 Broadway, New York, NY 10036 on the 7th floor next to the welcome desk and the living room lounge

Beautyque NYC will be hosting panel discussions by beauty experts about releasing your beauty from within, in addition to other events in the pop-up space.

To learn more, visit: https://www.beautyque.nyc/


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