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WOONSOCKET, R.I. — When asked about the high points of his professional life, Roberts, who retired as CVS Health’s chief operating officer at the end of June, cites three pivotal moments — the Pharmacy Services Initiative he led in 2000; the development and deployment in 2005 of RxConnect, the technology platform that still powers the
MONTREAL — Location-based advertising is one of the most powerful ways to reach consumers at the point of purchase. By running relevant and well-timed campaigns in-store, brands and advertisers can target shoppers who are aisles away, not miles away. While in-store advertising has traditionally taken such forms as merchandising displays and coupons, Stingray Advertising —
On the eve of McKesson ideaShare — the annual forum for members of the pharmaceutical wholesaler’s Health Mart network of 5,000 independent drug stores — Eyad Farah asserted that, energized by its work in the battle against COVID-19, retail pharmacy stands on the threshold of a new era. “This is the right time to be
Two stunning news stories, breaking simultaneously, woke up the sometimes comatose world of mass retailing as spring 2022 slipped, almost without notice, into summer. First of the two was the once unthinkable: Revlon, once the doyenne of the mass market cosmetics business, filed for Chapter 11 bankruptcy protection. To those in the know, both inside
