Wendy future of retail top

GHOST celebrates 110 years with OREO “BIRTHDAY CAKE” flavor drop at GNC

Print Friendly, PDF & Email
PITTSBURGH — To celebrate OREO’s amazing 110th anniversary year, GHOST teamed up with Mondelēz to launch GHOST WHEY x OREO “BIRTHDAY CAKE”, dropping exclusively at GNC stores nationwide and on GNC.com. Delivering a sweet flavor profile and real OREO cookie pieces, OREO “BIRTHDAY CAKE” packs a celebratory punch while also fueling athletes around the clock.
“After the launch of GHOST LEGEND ALL OUT earlier this month we’re excited to introduce GHOST WHEY x OREO ‘BIRTHDAY CAKE’ as our latest flavor drop,” said Kevin Maloberti, VP, Merchandising, GNC. “GHOST continues to challenge themselves to innovate and create flavors, like OREO ‘BIRTHDAY CAKE’, consumers immediately gravitate to while also producing results.”
Adding to the GHOST WHEY cookie flavors at GNC which currently includes Chips Ahoy and Nutter Butter, GHOST WHEY x OREO “BIRTHDAY CAKE” delivers 25g protein and 150 calories per serving. Take a peek at the brand’s signature GHOST® Full Disclosure Label, and you’ll find that a blend of whey protein isolate, concentrate, and hydrolyzed whey protein isolate creates an efficacious product to help people crush their goals and Live Well.
“GNC has always been a great support to GHOST, and we are honored to have a second exclusive retail launch with them this month,” said Dan Lourenco, Co-Founder and CEO, GHOST. “We only partner with brands and flavors that are authentic to who we are. At the same time of OREO’s 110th anniversary, we celebrated our sixth birthday, and what better way to make the occasion than with birthday cake? We hope every workout feels like a piece of cake with GHOST by your side.”

ECRM_06-01-22


Comments are closed.

PP_1170x120_10-25-21