KANSAS CITY — This spring, Hallmark is expanding its selection of exclusive Harry Potter gifts and collectibles making Hallmark Gold Crown stores a go-to destination for fans of the Wizarding World. The collection has new items including hi-tech ornaments, home decor, ceramics, plush, apparel and greeting cards.
“We know Harry Potter fans are passionate and share a real emotional connection to the Wizarding World,” said Christine Taylor, Hallmark Licensing. “These new gifts are designed to bring to life the memories and feelings they have toward their favourite characters and moments from the films.”
The gift collection is now available exclusively at Hallmark Gold Crown stores across the country and online at Hallmark.com. Harry Potter Hallmark Keepsake Ornaments will be available beginning this July during the annual Ornament Premiere event in stores and online.
This collection features fresh styling and quotes inspired by the Harry Potter films in new and innovative formats, including oversized mugs, decorative quotes and more.
Hallmark Keepsake Ornaments once again will also make it possible to celebrate Christmas in the Wizarding World. This year’s offering includes three new interactive Hallmark Keepsake Storyteller Ornaments and a coordinating Christmas Tree Topper that recreate an epic scene from the iconic film Harry Potter and the Sorcerer’s Stone using light and sound. Two additional ornaments featuring the book cover from Harry Potter and the Chamber of Secrets and one inspired by Weasleys’ Wizard Wheezes will be available in 2019.
Last year, Hallmark introduced Harry Potter™ characters to its popular line of collectible itty bittys plush collectibles. The beloved characters are reimagined from the films in a unique styling as small hand-held plush. This year seven more characters including Hagrid, Dobby, Luna Lovegood, and Professor McGonagall join Harry Potter, Professor Dumbledore and others in the lineup.
In partnership with Warner Bros. Consumer Products, Hallmark has delighted fans with Harry Potter greeting cards, ornaments and gifts for nearly 20 years. In August 2000, Hallmark announced their first line of Harry Potter products giving fans a new way to display their fandom.