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New lip balm collection from Eos offers “flavortherapy”

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NEW YORK — Eos has introduced #eosflavorlab a new collection of lip balms that uses flavor to enhance feeling and well-being. In collaboration with 43 global beauty influencers, Eos has developed a “flavortherapy” aspect with their new collection. In a panel with the influencers, 93% believe that flavor can influence or affect a person’s mood or state of mind.

The #eosflavorlab collection consists of 4 lip balms include:

  • Exhale: 74% said the flavor of the Exhale lip balm fit with a refreshed and recharged mindset
  • Boose: Over 90% said they would use the Boost lip balm when they wake up or for a quick afternoon boost.
  • Chill: Nearly 90% said the Chill lip balm helped them feel calm and comforted
  • Dream: Nearly 80% said they would use the Dream lip balm just before bed or when they need to quiet their mind

#eosflavorlab is now available for purchase at evolutionofsmooth.comTarget and other national retailers.


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