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Dave Wendland is vice president of strategic relations at Hamacher Resource Group Inc. (HRG).

The new question for retailers: ‘Are you tracking?’

The new question for retailers: ‘Are you tracking?’

Product transparency is fast-becoming an industry standard — across virtually every channel. This visibility throughout the supply chain supports consumer preferences for locally sourced and/or ethically produced product, and allows manufacturers and distributors to proactively update progression and status as well as minimize disruption and mitigate customer risk. As it relates to transparency across the