Wendy Liebmann is chief executive officer and chief shopper of WSL Strategic Retail Archives - CDR

Rebuilding shoppers’ trust

April 24, 2023 by Wendy Liebmann a global consultancy that helps brands and retailers build unique, transformative growth strategies., Wendy Liebmann is chief executive officer and chief shopper of WSL Strategic Retail April 24, 2023, Opinion

One of the key insights coming out of our latest How America Shops research is how much people’s trust has been eroded over the last several years. I suppose that shouldn’t be a surprise in this day and age when the world is in such turmoil. However, we can’t only blame politicians and bankers and

Let points of innovation define the new retail environment

April 26, 2021 by Wendy Liebmann Wendy Liebmann is chief executive officer and chief shopper of WSL Strategic Retail April 26, 2021, Opinion

We’ve all learned a lot in the last 12 months. Personally and in our business lives. We’ve all learned to “pivot” (the designated word of the pandemic), and we’ve heard time and again “you’re on mute.” Both defined the new world we found ourselves in, assuming we were fortunate enough to have a job, could