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2018 FIFA World Cup

Heineken kicks off “Summer of Soccer”

Heineken kicks off “Summer of Soccer”

WHITE PLAINS, N.Y. — Heineken today kicks off its “Summer of Soccer” campaign as a worldwide leader and supporter of the sport. Soccer has been a central platform for Heineken globally for decades, and the brand’s recently launched U.S. marketing campaign “Cheers to the Unexpected” includes specific soccer creative called ‘Introduction‘ that celebrates all of the

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