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Ashley Incarnato

SweeTARTS offers two new twisted confections

SweeTARTS offers two new twisted confections

CHICAGO — SweeTARTS  is once again innovating its Soft & Chewy Ropes candy line by launching two new, one-of-a-kind confections: SweeTARTS Twisted Rainbow Punch Ropes and SweeTARTS Twisted Mixed Berry Ropes Bites. Both new products offer consumers a multi-faceted candy experience full of vibrant colors and mouth-watering flavors that are rolling out to mass market,

SweeTARTS teams with fashion icon Christian Siriano

SweeTARTS teams with fashion icon Christian Siriano

CHICAGO — SweeTARTS announced Friday its partnership with Council of Fashion Designers of America (CFDA) designer Christian Siriano in celebration of SweeTARTS “Be Both” campaign. Siriano designed a custom couture look inspired by the brand, which celebrates the freedom to be “more than one thing.” The couture fashion look was shared last night at a