Multicultural shoppers: Drug store growth opportunity

August 21, 2017 by Courtney Jones and Chain Drug Review Courtney Jones, drug store retailers, multicultural consumers, multicultural shoppers, Nielsen Leading Headlines, Opinion

It’s no secret that the U.S. retail landscape is experiencing one of the greatest seismic shifts in decades. Each day brings new challenges to navigate, such as consolidation, price wars, channel fragmentation and major shifts in when, where and how consumers shop. Drug stores are not immune to these dynamics, and in many cases they