Anheuser-Busch

Bud Light encourages fantasy fans to draft Jaguars QB

Bud Light encourages fantasy fans to draft Jaguars QB

NEW YORK — Bud Light, the official beer sponsor of the NFL,  announced Tuesday that fans who select Jacksonville Jaguars quarterback, Gardner Minshew II, in the first round of their Fantasy Football draft can enter for a chance to win a case worth of Bud Light. Until now, Fantasy Football players made selections based entirely

Anheuser-Busch launches cocktail-inspired Social Club Seltzer

Anheuser-Busch launches cocktail-inspired Social Club Seltzer

NEW YORK— Anheuser-Busch has introduced a new hard seltzer brand to its growing portfolio, called Social Club Seltzer. With 150 calories per 12oz can, it combines three popular cocktail-inspired flavors, including Old Fashioned, Sidecar and Citrus Gimlet, with the sessionability of a seltzer. It’s refreshing, yet complex – a hard seltzer cocktail for those looking

Anheuser-Busch’s Brewers Collective launches LQD

Anheuser-Busch’s Brewers Collective launches LQD

NEW YORK — Brewers Collective, the craft business unit of  Anheuser-Busch, has ventured into the flavored malt beverage category with the debut of LQD. LQD (pronounced L-Q-D) draws from the collective imagination and ingenuity of the industry’s top craft brewers resulting in a beverage line for health-minded consumers that are unwilling to compromise on taste

Anheuser-Busch rolls out Natural Light Seltzer

Anheuser-Busch rolls out Natural Light Seltzer

NEW YOR K— Anheuser-Busch announced Monday the launch of Natural Light Seltzer, a new flavor-forward, 6% ABV beverage that is available in two irresistible blends of fruit flavors. Aloha Beaches combines mango and peach for a tropical feel, and Catalina Lime Mixer features black cherry and lime. Natural Light Seltzer is rolling into stores nationwide

Budweiser rolls out new Harvest Reserve Deep Golden Lager

Budweiser rolls out new Harvest Reserve Deep Golden Lager

NEW YORK — Budweiser has unveiled Harvest Reserve Deep Golden Lager, a limited-edition beer created in collaboration with the farmers who have grown the barley used to brew Budweiser for generations. “At Budweiser, our farmers are family. While our relationship with many of these farmers goes back generations, Budweiser Harvest Reserve is the first time

Michelob ULTRA Pure Gold launches organic initiative

Michelob ULTRA Pure Gold launches organic initiative

NEW YORK — Michelob ULTRA Pure Gold has launched a new initiative called ‘Contract for Change’ that supports American barley farmers who want to transition conventional fields to try organic production for the first time. The brand, alongside expert agronomists, will provide assistance to farmers as they navigate the costly and time-consuming steps required to

Heir to Anheuser Busch launches cannabis company

Heir to Anheuser Busch launches cannabis company

DENVER — Adolphus Busch V, great-great-grandson of the late founder of Anheuser Busch announced today the launch of his eponymous cannabis brand, ABV Cannabis Company. Drawing on his familial heritage of the pioneering spirit and entrepreneurship, and a half decade of cannabis industry experience, Busch has created a brand that provides clean, consistent, quality and affordable

Anheuser-Busch fields another brand for Super Bowl

Anheuser-Busch fields another brand for Super Bowl

NEW YORK — Returning as the exclusive category advertiser for the 2017 Super Bowl, Anheuser-Busch plans to spotlight four of its beer brands — including a newcomer to the NFL championship game, Busch. Anheuser-Busch said Wednesday that it’s scheduled to have at least three full minutes of advertising in Super Bowl LI — including its Budweiser,