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CVS Health issues update on social media advertising

CVS Health issues update on social media advertising

WOONSOCKET, R.I. — CVS Health announced last week its  decision to pause advertising on Facebook, Instagram, and Twitter for at least 30 days. “We’ll use that time to define our strategy going forward, built around the simple principle that we won’t support any platform that isn’t taking meaningful steps to eliminate hate speech and misinformation.

Mondelez makes strides in social media, ‘well-being’ snacks

Mondelez makes strides in social media, ‘well-being’ snacks

DEERFIELD, Ill. — Mondelez International has renewed its global partnership with Facebook and moved forward in efforts to make its snacks more healthful. Mondelez said this week that it’s working with Facebook to innovate around consumer insights and the Messenger platform to create more meaningful mobile-first experiences between people and brands. “People are living their