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Mars Wrigley

EXTRA Gum launches new Chew It Before You Do It campaign

EXTRA Gum launches new Chew It Before You Do It campaign

NEWARK, N.J. — After a year hiatus, this holiday season is expected to be exceptionally unique for many as families and friends gather – with their rusty social skills and all – for potentially the first time in nearly two years. Today, Mars Wrigley’s EXTRA Gum launched a new campaign, titled “Chew It Before You Do

Orbit Gum debuts “Smooching Sweater”

Orbit Gum debuts “Smooching Sweater”

NEWARK, N.J. — Mars Wrigley’s Orbit Gum is unveiling a first-of-its-kind “Orbit Smooching Sweater” to help people celebrate the holiday season in style – and with fresh breath – this year. Playfully crafted with a variety of sure-fire conversation starters, the Orbit Smooching Sweater was designed to ready people for the anticipated return of in-person

New M&M’S store brings colorful moments to Disney

New M&M’S store brings colorful moments to Disney

NEWARK, N.J. — Mars Wrigley celebrated the sweetest new experience in Florida with the opening of M&M’S at Disney Springs at Walt Disney World Resort. The new experiential store, which includes the colorful, signature M&M’S “Wall of Chocolate,” larger than life M&M’S character moments and the ability for guests to create their very own custom M&M’S

Mars Wrigley announces digital platform to help Americans celebrate Halloween

Mars Wrigley announces digital platform to help Americans celebrate Halloween

NEWARK, N.J. —  Mars Wrigley announced on Wednesday a new digital experience, community partnership and seasonal portfolio mix to help Americans honor the holiday traditions they love most. Like all major cultural events in 2020, Halloween will look a little different this year, but 80% of Americans say their favorite traditions are irreplaceable. Trick-or-treating is the

Twix unveils Cookies & Creme Bars along with limited-edition sneakers

Twix unveils Cookies & Creme Bars along with limited-edition sneakers

  HACKETTSTOWN, N.J. — Beloved in the world of sweet treats, Cookies & Creme is also a staple sneaker colorway, one that’s adorned every major sneaker brand and style. Sneakers have come in pairs, a left shoe and a right shoe, for as long as anyone can remember, and so have Twix bars. To celebrate