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Issue 11-19-2018

Good Idea Water takes a healthy approach to diabetes

Good Idea Water takes a healthy approach to diabetes

LARKSPUR, Calif. — Sweden-based Aventure AB with its U.S. subsidiary Good Idea Inc. have taken an entirely new approach to healthy eating. Good Idea’s flavored sparkling water contains a proprietary blend of five amino acids and chromium that is scientifically proven to reduce the post-meal blood glucose response by 25%, on average. The company’s goal

Fred’s to move HQ from Tennessee to Texas

Fred’s to move HQ from Tennessee to Texas

MEMPHIS — Fred’s Inc. announced last month that it will soon be moving its corporate headquarters from Memphis to Dallas — a move that doesn’t come as a surprise. Fred’s, which is a general merchandise and pharmacy chain, recently listed job postings for a variety of positions, including director of human resources, corporate, digital marketing

CarePass pilot comes to Boston area

CarePass pilot comes to Boston area

WOONSOCKET, R.I. — CVS Pharmacy announced last month that customers in the greater Boston area can enroll in CarePass, a new pilot membership rewards program offering additional benefits to the company’s popular ExtraCare Rewards Program. CarePass offers members a suite of in-store and online perks including free delivery on most medications and purchases, access to

Federal market ROI: Optimizing pharma investments

Federal market ROI: Optimizing pharma investments

The days of considering the federal segment a statutory liability with little value proposition to the overall commercial book of business are gone. The health systems managed by the Department of Veterans Affairs (VA) and Department of Defense (DoD) present tremendous direct revenue and indirect spillover opportunity. Federal payers are often cited as models for

People power as valuable as data during holidays

People power as valuable as data during holidays

Retailers spend millions of dollars combing through data to help them determine ideal store layouts, merchandise packaging and sales strategies to maximize consumer spending over the holiday season. Real-time data tools promise to give organizations a rapid picture of what’s working and what’s not. But data and numbers don’t tell the full story. In the

A look into Walgreens and Kroger’s partnership

A look into Walgreens and Kroger’s partnership

The recent partnership of Kroger and Walgreens caught many industry experts off guard largely because the agreement goes against conventional wisdom of maximizing competitive advantages. With this partnership, Walgreens seems to have diminished its convenience advantage by allowing Kroger to leverage it for their own customer pickups. And Kroger seems to be compromising the exclusiveness