dunnhumby

Rite Aid teams with dunnhumby to revamp price, promotion and loyalty programs

Rite Aid teams with dunnhumby to revamp price, promotion and loyalty programs

CHICAGO – Rite Aid has selected dunnhumby as its strategic partner to revamp its price, promotion and loyalty programs. Rite Aid and dunnhumby will use customer data models and consumer-led insights to optimize these investments to improve customer value perception digitally and at more than 2,500 stores in 17 states. Rite Aid’s loyalty program will

dunnhumby names Grant Steadman as president of North America

dunnhumby names Grant Steadman as president of North America

CHICAGO –  dunnhumby announced on Monday the appointment of Grant Steadman to president of North America. In his new leadership position, Steadman will focus on growing and expanding partnerships with retailers and brands throughout the region and will report directly to Marc Fischli, chief client officer of dunnhumby. Steadman takes over the role from Jose Gomes,

dunnhumby survey looks at consumer trends during pandemic

dunnhumby survey looks at consumer trends during pandemic

CHICAGO  – dunnhumby has released findings from a multi-phased, worldwide study of the impact of COVID-19 on customer attitudes and behavior. The dunnhumby Consumer Pulse Survey found that the U.S. “Worry Index” is now at 29%, an increase of six percent since the third Wave of the study and nearly back to its original high point

The critical need for a seamless digital experience

The critical need for a seamless digital experience

The rise of e-commerce is often cited as the key contributor to the struggles of venerable brick-and-mortar retailers that once ruled their sectors — Sears, Payless and Toys ‘R’ Us, to name a few. Digital disruption is also accelerating in traditionally more insulated sectors such as retail pharmacy. At the same time, Amazon is continuing

A look into Walgreens and Kroger’s partnership

A look into Walgreens and Kroger’s partnership

The recent partnership of Kroger and Walgreens caught many industry experts off guard largely because the agreement goes against conventional wisdom of maximizing competitive advantages. With this partnership, Walgreens seems to have diminished its convenience advantage by allowing Kroger to leverage it for their own customer pickups. And Kroger seems to be compromising the exclusiveness