Wendy future of retail top

Frito-Lay North America

Doritos gives a platform to seniors missing out on graduations

Doritos gives a platform to seniors missing out on graduations

PLANO — With high school commencement ceremonies across the nation cancelled, valedictorians, salutatorians and student bodies alike are missing out on one of the defining moments of graduation: the speech. The speech has become a lasting imprint for seniors, a voice for each graduating generation, and now thousands of students are losing their platform due

Lay’s, Dreamworks Animation’s “Trolls World Tour” come together In perfect harmony

Lay’s, Dreamworks Animation’s “Trolls World Tour” come together In perfect harmony

PLANO, Texas — Fans of DreamWorks Animation’s global smash Trolls franchise don’t have to wait until next month’s highly anticipated release of the new movie Trolls World Tour to see their favorite characters from the films. Starting Wednesday, fans can find their favorite Trolls characters – Poppy, Branch, and friends at a snack aisle near

Frito-Lay U.S. Snack Index reveals nearly all Super Bowl LIV viewers expect snacks for the big game

Frito-Lay U.S. Snack Index reveals nearly all Super Bowl LIV viewers expect snacks for the big game

PLANO, Texas — As fans prep their platters for the Super Bowl, Frito-Lay announced on Wednesday findings from its latest U.S. Snack Index, a poll focused on Super Bowl snacking habits, and the results are clear – snacking is an essential part of the game day experience as nearly eight in 10 Americans expect snacks,

Cheetos to offer runway show and style bar experience

Cheetos to offer runway show and style bar experience

PLANO, Texas — One of the hottest weeks in fashion is about to get a whole lot hotter — even Flamin’ Hot — thanks to Cheetos, which is putting its orange-dusted fingerprints all over the fashion and beauty world. Next week, Cheetos will unveil the Cheetos Flamin’ Haute look in New York at the brand’s

Smartfood Popcorn pops in with new Flamin’ Hot White Cheddar Flavor

Smartfood Popcorn pops in with new Flamin’ Hot White Cheddar Flavor

PLANO, Texas — Fans of Frito-Lay’s Flamin’ Hot flavor offering will be fired up over the latest product to hit store shelves this month – new Smartfood Flamin’ Hot White Cheddar Flavored Popcorn. The all-new flavor of America’s favorite ready-to-eat popcorn is already poppin’ at Wal-Mart and Sam’s Club before launching at retailers nationwide on

Frito-Lay U.S. Snack Index Reveals Super Bowl snacking picks

Frito-Lay U.S. Snack Index Reveals Super Bowl snacking picks

PLANO, Texas — Just as Americans are finalizing game day plans for Super Bowl Sunday, Frito-Lay North America today announced its inaugural U.S. Snack Index – a poll asking consumers what they plan to snack on during this year’s big game. According to retail sales data, Super Bowl Sunday is one of the single-largest retail sales

Doritos, Twitch team up to host the boldest gaming event ever

Doritos, Twitch team up to host the boldest gaming event ever

PLANO, Texas — Doritos announced a partnership with Twitch, the world’s leading social video service and community for gamers, to host Doritos Bowl at TwitchCon 2018 in San Jose, Calif. on Saturday, October 27. Doritos Bowl will feature the most famous gamers on the planet competing in Call of Duty: Black Ops 4’s all-new mode, Blackout,

Doritos, Busta Rhymes search for hip-hop’s next big star

Doritos, Busta Rhymes search for hip-hop’s next big star

PLANO, Texas — This summer, Doritos Blaze and Busta Rhymes have fans spitting fire in more ways than one. With “Blaze The Beat,” Doritos and Busta are searching for the newest hip-hop star to share the stage with a major headliner at a music festival later this summer, and potentially open doors on a new career.

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