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Michele Buck

Hershey to acquire Amplify Snack Brands for $1.6 billion

Hershey to acquire Amplify Snack Brands for $1.6 billion

HERSHEY, Pa. — The Hershey Co. aims to add more better-for-you options to its snack lineup with a $1.6 billion deal to buy Skinny Pop maker Amplify Snack Brands Inc. Hershey said the brands from Austin, Texas-based Amplify compete in a range of strong food categories fueled by burgeoning snacking trends focused on products that

Hershey helps consumers make smarter snack choices

Hershey helps consumers make smarter snack choices

HERSHEY, Pa. — The Hershey Co. has stepped up its commitment to increase the visibility of nutrition label information and portion options to help consumers make more informed snack choices. By 2022, Hershey aims to make 50% of its total portfolio of individually wrapped standard- and king-size confectionery products with 200 calories or less. Also,

J.C. Penney CMO Mary Beth West to join Hershey

J.C. Penney CMO Mary Beth West to join Hershey

HERSHEY, Pa. — Hershey Co. has named J.C. Penney Co. marketing chief Mary Beth West as senior vice president and chief growth officer. Hershey said West is slated join the company on May 1. Reporting to chief executive officer Michele Buck, West will oversee Hershey’s growth strategy, including insights and analytics, strategy, marketing excellence functions,

Hershey’s incoming CEO announces leadership team

Hershey’s incoming CEO announces leadership team

HERSHEY, Pa. — Incoming Hershey Co. president and chief executive officer Michele Buck has named a new executive leadership team. Announcing the appointments this week, Hershey said the revamped management team balances continuity through leaders from within the company and top talent from outside the chocolate and confections giant. Todd Tillemans has been named U.S. president

Hershey tabs Coke exec as global sales chief

Hershey tabs Coke exec as global sales chief

HERSHEY, Pa. — The Hershey Co. has hired sales veteran Rob Gehring as global chief sales officer. Hershey said Gehring is slated to assume the post effective Jan. 18. He comes to the company from Coca-Cola North America, where he served as president of the Walmart global team since 2011. “Rob is a seasoned sales leader who has deep experience in consumer